Burger King to add Mac and cheese to the menu
posted February 29, 2008 - 10:40amThe world's second-largest burger chain Burger King will start offering single servings of Kraft-branded macaroni and cheese in test markets this March. The Mac and cheese menu addition is a move proposed to counter McDonald's hot-selling chicken wrap and KFC's older snacker lunch line.
Kraft Foods has produced a brand new macaroni and cheese product specifically for Burger King that will serve as a french fry alternative for children.
Burger King plans to launch the "BK Wrapper." in March as well for customers who crave something other than traditional hamburger options the fast food giant has on it's old menu's. .
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Only McDonald's can ruin Nature's gifts
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McDonald's
Kristen Malmed
Online Communications Specialist
Ooh, that's healthier
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