How to Build Traffic, Increase Sales, And Generate Profits
posted December 20, 2007 - 3:08pmIf sales are the lifeblood of your Internet business, then traffic is the heart that powers it. A profitable website brings in visitors, captures their name and email address, and funnels them to a relevant sales page. To maximize profits, your site must do all of these things well.
It is important to have a good squeeze page because today’s subscribers represent tomorrow’s sales. Entice as many visitors as possible to subscribe to your list.
You can increase subscriber enrollment by offering valuable free items. It can be anything that you like as long as it is perceived as something of value. Articles, ebooks, and pdf’s, work particularly well because they can be downloaded immediately and people like instant gratification.
Improve on your copy writing skills. A good sales page (along with a good product, of course) should be subtle, yet sell powerfully to help your customers with solutions to their problems. The inclusion of attractive bonuses can also boost sales. A good sales page can convert 2% to 5% of viewers into customers. An average sales page will convert at 1% to 2%. By improving your copy writing skills, you can effectively double your income.
Use relevant keywords for your site and optimize properly. Search engines pay particular attention, and will send you traffic if your site is SEO friendly. Traffic from search engines can be a significant part of your business if your site properly optimized.
Stay in touch with your subscribers. Ask them about their needs and problems often. Respond to their questions with personal emails. By knowing the problems, desires, and needs that your subscribers are facing, you can provide them with quality products that will be well received in the marketplace.
If you are making less than $500 per month with your online business, you should consider investing half of your profits into advertising programs. There are hundreds of advertising methods that you can use. A few that you might consider are: freeads, classifieds, ezine ads, solo ads, and pay-per-click.
I write articles to promote my business. To generate significant amounts of traffic, you need to submit a significant number of articles. Writing several articles each day will generate some nice traffic numbers after a month or two. Traffic will come flooding into your site if you can write 1000 or more articles over the course of a year. Try it; you may even like it (I know you’ll like the money). Use the techniques described above to bring traffic, sales, and profits into your site.
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