"You don’t know this yet, but you’re trying too hard. Against all the advice your Mom gave you, you’re about to learn how trying too hard in life can actually be worse than settling for less. Especially when it comes to Google Pay-Per-Click (PPC).

You see, there’s a new, easy way fix your Google PPC problems…simply by giving up an idea you may hold dear.

Listen up, because this is cool stuff..."