These days, it isn’t uncommon for people to go into business for themselves instead of serving as a mere cog in someone else’s company. The entrepreneurial road is far more lucrative than a regular nine-to-five job, after all. But don’t be fooled. Despite how easy it is to start a company nowadays, achieving success is a different story altogether. And the numbers speak for themselves: at least ten percent of startups are unable to get past their first year, and seventy percent fail within five.

Luckily, with a few good practices and some planning, you can give your business a better chance at succeeding where many others haven’t. So, to tip the scales in your favor and help you build a successful company, here are just a few tips that you should keep in mind.

1. Look after your workers, and they’ll look after the business

The most valuable asset of any company is its employees. They’re the foundation that keeps a business running, after all. And without them, it’s unlikely that the organization will achieve success. As such, it’s imperative to look after your workers. From acknowledging their efforts and avoiding micromanaging to promoting team building activities and events like a funfair hire, if you take care of them, you’ll motivate them to perform and remain engaged with their work.

2. Never spend until you’ve considered all options

A business must always find ways to keep its fixed costs at a minimum. After all, its operational expenses will ultimately determine the profit margins that it’s able to generate. And it is because of this that you must never spend until every option has been considered. Instead, invest a little bit of time in shopping around first because you are far more likely to find money-saving deals and cheaper alternatives in this way than if you simply go for the first thing that comes up.

3. Don’t hesitate to outsource if necessary

Outsourcing has become fairly common amongst many businesses today, especially for startups. Not only does it give companies access to highly-specialized services, but it also helps them avoid the high costs of establishing an in-house department for a single task. More importantly, it allows the business to focus on its expertise instead of dividing its attention into tasks outside its area of specialization. So don’t hesitate to outsource if necessary.

4. Avoid underpricing

Many first-time business owners think that by underpricing their offerings, they’ll be able to get more sales. And while this might work in some cases, you’ll risk devaluing your products and services in the process, and you may struggle to cover your overheads too. So do some research before you decide to start cutting prices. It will make a difference.

Starting a company can be an exciting experience. However, it’s important never to rush into it. The success of a business venture often hinges on how much planning, research, and preparation is made beforehand. And with the tips above, you’ll greatly improve your business’ likelihood of success.